LORETTA ADAMS

(03) 9379 2108

Established in 1993 and based in Melbourne, Loretta Adams Bridal is highly renowned for their beautiful and unique Bridal and Debutante range. Loretta Adams Bridal offers handmade gowns, all originally designed by Loretta Adams. 

Designer Loretta Adams, has produced a modern range of Bridal and Debutante dress designs that are highly successful throughout Australia. Loretta Adams Bridal, Debutante and Formal collections have appeared in Television Shows, Fashion Parades, Newspaper and Magazine Features.

At Loretta Adams Bridal, we aim to give our honest opinions and advice to help Brides and Debutantes find their dream gown. We understand that our clients will cherish memories of their special day for a lifetime. Thus, we hope to offer unique and modern designed gowns to all clients, that will help them find their personal style to make their wedding day or Debutante as memorable as possible.

 All collections are offered at a competitive price, whilst maintaining the highest quality of workmanship. From our showroom based in Melbourne, you can enjoy a personalised service to choose your dream Bridal gown or Debutante dress.

EXPERT ADVICE AND PERSONAL SERVICE

Choosing the right deb dress on your own can be tricky. Our expert team of style consultants provide personalised one-on-one service to help you find your dream gown. You will feel completely confident that you have selected the perfect dress to suit your figure, complexion and personal style. We offer honest feedback and the benefit of our many years of experience finding beautiful dresses for young women.  

To make sure that you look truly unique on your big night, we also offer an event register service. That means that once you’ve purchased your debutante dress from us, we will register your dress to ensure that we don’t sell the same dress to anyone attending your event.

We also offer full in-house dress alterations and cleaning, even if you purchased your dress elsewhere.

Our beautiful range of designer debutante dresses is sold exclusively through our retail store Essendon Bridal Formal.

Browse our gorgeous selection online, give us a call on

(03) 9379 2108 to discuss your options,

or book an appointment online.

LORETTA ADAMS BRIDAL GOWNS

Your wedding is one of the most important days of your life. That makes choosing the perfect wedding dress one of the biggest decisions of your life. Finding the right wedding gown can be frustrating and stressful. But it doesn’t have to be.

At Loretta Adams, our aim is to help you find the perfect wedding dress and to make the process memorable and fun. It may be the dress you’ve been dreaming about since you were a little girl or it may be something completely new that just feels right.

Each Loretta Adams Bridal gown is hand-made to order, locally designed, and completely unique. All our wedding gowns are superbly made and of the highest quality and design. We carry an extensive range of gorgeous gowns in classic styles and the latest designer trends. 

Loretta Adams has been designing bridal dresses for 30 years. In that time, our team of style consultants have provided thousands of wedding dresses to brides-to-be across Melbourne. We deliver personalised one-on-one service from the initial browsing through to your final fitting. We’ll work with you to select the style and material that perfectly suits your body type and personal style.

We also offer expert in-house alterations and customisations, whether you bought your dress in our store or elsewhere. No detail is left to chance. You can start by browsing our selection online or book an appointment for an initial consultation or fitting.

Loretta Adams Bridal, located at our retail store Essendon Bridal Formal, offers exclusive wedding dress designs.

Bridal Gowns, Debutante Dresses and Formal Wear, designed by Australian Designer, Loretta Adams.

Store location based in Melbourne, Essendon. 

Loretta Adams Bridal About Page Image
Loretta Adams Bridal About Page Image
Loretta Adams Bridal About Page Image